Eau de Cologne

Jo Malone Scarlet Beetroot

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

Scarlet Beetroot — an unusual Jo Malone fragrance

Scarlet Beetroot is a women's cologne by Jo Malone, released in 2026.

The fragrance is part of the Vegetable Cologne collection, a project dedicated to unexpected interpretations of familiar natural ingredients.

The name Scarlet Beetroot itself evokes an image of a vivid, juicy and slightly provocative composition.

This release continues Jo Malone London's signature love of concise, expressive formulas.

There is no attempt to overload the scent with dozens of nuances: the fragrance is built around a recognisable duo of beetroot and blackcurrant, supported by the earthy, warm accent of patchouli.

The result is a fruity-woody composition with an unusual character and a gastronomic, nature-inspired mood.

The character and scent profile

The main feature of Scarlet Beetroot is the contrast between juicy berry freshness and damp earthiness.

Blackcurrant adds a tart tang and a lively fruity impulse, while beetroot makes the fragrance denser, cooler and more unconventional.

Patchouli lends the composition woody depth, a soft bitterness and a slightly velvety finish.

The Scarlet Beetroot fragrance pyramid is not divided into top, middle and base notes in the database, so it is more accurate to perceive the fragrance as a cohesive composition.

All the listed accords may be perceived in different proportions depending on the temperature, humidity and individual characteristics of the skin.

On fabric, the scent may sometimes seem more straightforward, whereas on skin its earthy-berry contrast gradually emerges.

Longevity, sillage and application

In terms of sillage, Scarlet Beetroot is a fragrance that stays close to the skin.

Its sillage is soft and delicate, making the composition suitable for those who prefer understated perfumes without a loud cloud around them.

It is a good choice for the office, quiet daytime walks, meetings in small spaces and situations when you want to express your individuality rather than announce your presence to the entire room.

The recommended application method is to “step into the mist”, both for skin and clothing. This helps distribute the fragrance softly and evenly while preserving its subtle presence.

When the cologne is applied directly to the skin, it is especially interesting to observe how the berry freshness gradually blends with the woody, earthy shade of patchouli.

Who will enjoy Scarlet Beetroot

Scarlet Beetroot is positioned as a women's fragrance, but its unusual natural theme and restrained sillage may appeal to anyone who enjoys unconventional fruity-woody compositions.

It is neither an obviously sweet berry perfume nor a classic green fragrance: beetroot gives it individuality, while patchouli keeps the scent from becoming too light or predictable.

The composition is particularly expressive in cool spring and autumn weather, when its berry and earthy nuances unfold with greater depth.

At the same time, the cologne format makes Scarlet Beetroot convenient for daytime wear and layering.

If you enjoy fragrances with unusual ingredients, delicate projection and a memorable natural accent, this release certainly deserves your attention.

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Key fragrance characteristics

Perfume information

Description of the composition

Scarlet Beetroot Fragrance Note Pyramid

The composition features beetroot, blackcurrant and patchouli.

The top, middle and base notes are not listed separately, so it is best to consider the fragrance as a cohesive blend of fruity and woody nuances.

Beetroot creates its unusual earthy accent, blackcurrant adds a tart berry freshness, while patchouli deepens the composition with a soft woody nuance.

Together, these notes create a distinctive fruity-woody profile with a delicate trail.

Gender Female
Brand Jo Malone
Segment Niche perfumery
Country United Kingdom
Website http://www.jomalone.co.uk
Year of production 2026
Status Produced
Concentration Eau de Cologne
License holder Estée Lauder Companies

Composition pyramid

Beet
Blackcurrant
Patchouli

Families

Fragrance characteristics

based on 1 opinion
Chords
Relevance
Dosage
Perception
Appearance quality
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Low (1 to 2 hours)
2
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Imperceptible
2
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
0%
Unisex
0%
Female
100%
What kind of event
Date
0%
Wedding
0%
Sport
0%
Sleep
0%
For party
0%
For every day
50%
Sex
0%
For Holiday
0%
Theatre
0%
Office
50%
For what time of year / season
Winter
Winter
0%
Spring
Spring
50%
Summer
Summer
50%
Autumn
Autumn
0%
For what style / mood
Casual
100%
Gala
0%
Classic
0%
Avant-garde
0%
Romantic
0%
Sporty
0%
For what age
under 18
0%
18-25 years old
50%
26-35 years old
50%
36-45 years
0%
46+ years old
0%
Any
0%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
100%
1-2 atomisations
0%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
0%
On the wrist
50%
On the knees
0%
On the back of the neck
0%
Behind the ears
50%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
0%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
100%
1-2 atomisations
0%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
50%
Exoticism
0%
Luxury
0%
Euphoria
0%
Passion
0%
Joy
50%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Attracts attention
4
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Moderate
2
Bottle
Bottle
High quality
4
Spray
Spray
High quality
4
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
High quality
4
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